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Leukemia & Lymphoma Society Seeks Shore Candidates for Man/Woman OTY

Aug 22, 2013 04:43PM ● By August Schwartz

The Leukemia and Lymphoma Society is currently seeking 12 candidates from all counties of the Shore for its 2014 Man and Woman of the Year: Eastern Shore campaign. (Check out photos from this year's Grand Finale event here.

The campaign raises money and awareness for the LLS, and is inspired by The Boy & Girl of the Year, who are local children battling blood cancers that serve as motivation and inspiration to the M&WOTY candidates in their competition to raise funds and win the titles.

Candidates for the second annual event should possess the following:

  • Passion to make a difference
  • Possible mission connection
  • Outgoing, energetic
  • Wide circle of influence – family, friends, work networks, community involvement
  • Community oriented
  • Businesses looking to empower their employees (ex: GE has nominated a candidate for 8 consecutive years)

If you know of someone you’d like to nominate, please contact Jennifer Veil and Jennifer.veil@lls.org or 443-786-6439. 

More on candidate nominations from LLS:

Candidates are encouraged:

  • Campaign team to support them
  • LLS staff will help develop ideas and suggestions for the strongest campaign team based on candidates individual goals/network

Publicity:

  • Candidates who sign on BEFORE February 12 will be listed in a national USA Today ad with other candidates from around the country. Candidate’s company will be listed as well
  • LLS has partnership with Baltimore Business Journal, ads will run throughout the campaign with candidate info
  • LLS has partnership with Clear Channel Outdoor, billboards will go up in Fall 2015

Facts:

  • Maryland fundraising average in 2011 $18,000
  • Looking for 12 candidates from all counties on the shore.  Examples of potential candidates from healthcare field, finance, real estate, and development backgrounds (to name a few)
  • Fundraising Goal $120,000

Next Steps:

  • Prospect candidates will have a nomination meeting with LLS staff and nominator to answer questions and go over campaign in more details
  • Confirmed candidates will receive two goal planning meetings before kickoff (as many as candidate would like)

Important Dates:

Kickoff – TBD Spring 2014

Grand Finale Gala – TBD Spring 2014