Buy a Lady a Drink
Apr 18, 2017 04:32PM
● By Becca Newell
The Katcef Brothers and Annapolis Green joined Stella Artois and Water.org on Wednesday, April 12th to host an evening dedicated to “Global Perspective, Local Action.”
Stella Artois and Water.org’s Buy
A Lady A Drink campaign, the event called for the Annapolis
community to take a global outlook on the fight to end the international
During the event, held at the Annapolis Maritime Museum, each limited-edition Stella Artois chalice that was sold
provided access to five years of clean water for one person in the
developing world. Annapolis Green, along with Katcef Brothers, kept their
commitment to helping those in need by selling 242 chalices on-site.
“We’re honored to have joined forces again with Katcef Brothers and Stella Artois, a premier global brand that has stepped up to support Water.org and help us raise awareness of the worldwide water crisis,” said Elvia Thompson, President and Co-founder of Annapolis Green. ”Our Green Drinks events help us bring attention to what we take for granted — the importance of clean water to our Chesapeake Bay ecology and heritage while taking action on a global problem."
Neal Katcef, president of Katcef Brothers Inc., highlighted the importance of the Buy a Lady a Drink campaign and presented a six-minute film “Our Dream of Water,” a docu-series spotlighting the effects of the global water crisis.
Stella Artois and National
Geographic partnered to produce three documentaries focusing on the
stories of women in Haiti, Peru and Kenya. During the evening, guests were treated
to a screening of the Haiti film, directed by 2015 Sundance Grand Jury Prize
Winner Crystal Moselle. The film series represents 663 million
people around the world who lack access to safe water.
The “Buy A Lady A Drink” campaign was first launched in 2015, leveraging Stella Artois’ global footprint to raise awareness and spark consumer action to address the critical water crisis issue. This year, the brand announced a four-year commitment with Water.org. to help provide 3.5 million people with long-term, sustainable access to clean water by 2020.
Photos by ktomphography